Did you know that Arby’s has been in the fast food business for almost half a century and is known for its delicious roast beef sandwiches? Over the years, Arby’s has become an iconic fast-food restaurant with around 3,400 locations in the United States. But have you ever wondered why it’s called ‘Arby’s’?
In this article, we will explore the fascinating origin story of Arby’s and why it’s called Arby’s. So, let’s dive into the world of Arby’s and find out why this iconic fast-food restaurant was given the name Arby’s!
What is Arby’s?
Arby’s is an American fast-food restaurant chain based in Atlanta, Georgia. It specializes in sandwiches, usually roast beef, turkey, ham, and other meat-based sandwich items.Founded in 1964, the chain has more than 3,400 locations in the United States and Canada, and is the second-largest sandwich restaurant chain in the US after Subway.
Why is Arby’s Called Arby’s?
Arby’s was founded by Leroy and Forrest Raffel in 1964, two brothers who had a strong vision of creating a unique restaurant that served high-quality sandwiches. The brothers were inspired by the top-notch sandwiches they had tasted in their travels, and they thought they could create a product even better.
The inspiration for the name “Arby’s” comes from the brothers’ initials, R. B. , a: Raffel Brothers.
There is a play on words as well, as “RB” also stands for “roast beef,” the chain’s hallmark sandwich. And thus Arby’s was born.
The Sincere Promise
The Raffel brothers had a sincere commitment to offering customers sandwiches that were made with freshly sliced, premium-quality meats, breads, and toppings. They wanted to provide an experience that was in stark contrast to the conventional hamburger stands in the area. To accomplish this, the brothers created the slogan “Arby’s for Roast Beef Sandwiches,” which was popularized in their signature jingle “We Have The Meats!“. The jingle was an instant hit, and it soon became as recognizable a phrase as “You Deserve a Break Today” or “Have It Your Way” — both of which were used by McDonald’s and Burger King, respectively.